Don’t forget to vote for my design – http://woobox.com/nhb4de/vote/for/10621949
At first, the SMINT competition sounded a bit too “digital based” for me, but after I thought of some ideas, I actually enjoyed making my poster and the process behind it.
I decided to go for “An explosion of freshness”, since the slogan for SMINT is “fresh to impress”. Here are some pictures of the creative process:
After building up the “explosion”, I realised that something was missing around the centre, it was too plain. That’s when I thought of using some bright shine behind the mint package, to give it that extra freshness feeling.
And here’s the poster in a “real life mockup”